The Evolution of Our Success
Successful entrepreneurs allow ideas to flourish by pioneering new pathways to bring knowledge to the world. Alan did this by starting Alda Communication Training (ACT), capitalizing on the communication training innovations that he created at Stony Brook University.
About Our Success
5X GROWTH IN FIVE YEARS!
Founded as part of the School of Journalism at Stony Brook University
In the 2010-11 academic year, The Alda Center conducts its first 13 on-the-road workshops
The Flame Challenge begins and has reached 1,700 schools and 105,500 students to date
Alan Alda receives James T. Grady – James H. Stack Award for Interpreting Chemistry
Alan Alda receives Scientific American Lifetime Achievement Award
Alan Center participant wins National FameLab USA Competition
Science on Tap outreach
Science Unplugged program begins with 12,000 viewers
Cold Spring Harbor Laboratory honors Alan Alda with Double Helix Medal
Alan Center welcomes First International #scicomm affiliate
Since the launch, The Alda Center has reached 600 graduate students at Stony Brook University
Certificate in Science Communication program is established
A new University-Business partnership is launched called ACT, Alda Communication Training, extending the commercial operations of the Alda Center in order to reach a broader audience
To date, 8,000 scientists and physicians have been trained, and more than 30,000 people have been introduced to our approach through plenaries and lectures
Alan Alda, 7-time Emmy Award–winner, and Academy Award nominee, has acted in, written or directed many films and television programs, including M*A*S*H and the West Wing. He became interested in communication when a life-long interest in science led to his hosting Scientific American Frontiers for 11 years on PBS. On that show he helped hundreds of scientists around the world make their research clear to the public. He helped found the Alan Alda Center for Communicating Science at Stony Brook University, which has trained thousands of scientists around the country and overseas to be better communicators. The Alda Center uses innovative improvisational theater games to help people communicate more directly and personally and to function better as teams.
His many awards in science communication include: The American Chemical Society Award for Public Service and the Public Welfare Medal from the National Academy of Sciences. In 2015 he was elected a fellow of the American Physical Society.
Chief Operating Officer
For more than 10 years, Sarah Chase has worked with executive teams in the United States, Europe, and Asia to translate high-level corporate visions into actionable plans. Whether raising 8 figures, executing a press conference at Dallas Cowboy’s Stadium, writing a last minute speech in a private jet somewhere over Iowa, managing a DARPA proposal, or running up 5th Avenue with a film crew, Sarah has steadily grown companies and helped them improve their face to the world. Today, she is honored to serve as the Chief Operating Officer for the Alda Communication Training Company, helping world-renowned actor, writer, and director, Alan Alda, bring his proven improv and communication methods to the world.
Chief Marketing Officer
Michael has been recognized as one of America’s top marketers. When asked what has been the single greatest contributor to his success he does not mention intelligence, hard work, creative mind or insightful strategies – he declares it is his communication skills. Michael learned at a young corporate age that great strategies and ideas poorly communicated will not gain support and reach the marketplace. He has grown his communication skills to insure he is engaging, enlightening and entertaining. He is a rare marketer that has been an inaugural Chief Marketing Officer 5 times in his career with SeaWorld, Bass Pro Shops, The National Hockey League, Rural Media Group and now Alda Communication Training. His foundational skills and communication techniques were developed during a 20 plus year career with Anheuser-Busch rising to be the VP of Marketing for Budweiser. Michael is a proud and honored member of the team and is thrilled to be working with Alan and Sarah in this role.
Executive Creative Director
Ruth Feldman is an accomplished Creative Director and Brand Ambassador with multi-platform, US/global experience at marquee media companies. She has demonstrated ability to identify “white space” opportunities and fearlessly penetrate the international market to strategically position brands for global relevance and growth. Ms. Feldman has a strong reputation for effectively partnering with and navigating diverse stakeholder needs, grooming and empowering talent, and tenaciously delivering results. Ms. Feldman is Executive Creative Director for ACT where she oversees the creative brand identity across platforms, and partners with Mr. Alda and the Executive Team to develop the organization’s strategic business strategy. Previously, Ms. Feldman was SVP, Brand Development International for Martha Stewart Living Omnimedia. There, she served as Martha Stewart’s brand ambassador upholding the brand’s identity worldwide across publishing and retail properties, and built domestic brand extension opportunities including Special Issue Publications, International Retail Development and growing the digital footprint in both the US and abroad.
Here’s a short list of some of the companies, nonprofits and universities who have worked with ACT and our instructors: